Why Ally Only Offers WCAG 2.2 AA
At Ally, we focus on one accessibility standard, WCAG 2.2 AA, and we do it all with our in-house team. We don’t offer “quick accessibility checks,” lighter audit tiers, or upsell paths. We intentionally stick to one clear standard because:
- WCAG 2.2 AA is the baseline for legal compliance, and
- Focus creates quality.
When you try to cover multiple standards, interpretations, and maturity tiers, outcomes can become inconsistent. Remediation becomes fragmented for us. Accountability gets blurry. And accessibility turns into a box-checking exercise. That’s not what we’re here to do.
We want to be the best at what we do and this focus lets us do just that. This is why our 2026 standard is singular and deliberate.
WCAG 2.2 AA Is the Global Accessibility Baseline
WCAG 2.2 AA is the recognized international accessibility standard used by:
- Public sector organizations
- Higher education systems
- Financial institutions
- Healthcare networks
- Enterprises with compliance or legal exposure
It is the level most widely referenced in:
- ADA Title III enforcement
- Section 508 (U.S. federal accessibility law)
- International accessibility regulations
It is the standard used by financial institutions, healthcare systems, higher education, and public sector organizations. Anything below AA means leaving known barriers in place.
Accessibility is About People
Accessibility is not about passing a scan, scoring a grade, or avoiding lawsuits. It’s about whether someone can actually use your website or product.
WCAG 2.2 AA addresses barriers for people who:
- Navigate without a mouse
- Rely on screen readers
- Have cognitive load differences
- Are new or aging users
- Have visual contrast or clarity challenges
Real people are still being excluded if we do anything less.
Less Than AA Creates Future Risk & Rework
There’s a myth that starting with lower accessibility standards is easier. In reality, fixing issues after launch can cost up to 4–5× more than addressing them during development. We believe it’s better to start your foundation the right way.
The reality:
Accessibility debt behaves like technical debt — it compounds.
If you choose lower standards today, your future roadmap will require:
- Rebuilding components
- Rewriting content
- Reworking design patterns
- Expanding QA cycles later
WCAG 2.2 AA is the foundation today that prevents rework later.
When accessibility improves, user experience improves and a higher percentage of people in the world can access. This results in a higher conversion, improves satisfaction and opens up your digital assets to a larger population.
WCAG 2.2 AA Aligns With Good Design
WCAG 2.2 AA is not only about compliance. It aligns directly with more usable, modern digital experiences.
Examples:
- Visible focus states → clarity and speed for every user
- Consistent navigation → reduces cognitive strain and confusion
- Larger tap targets → better mobile usability for everyone
- No drag-only interactions → easier and more inclusive
When accessibility improves, user experience improves and a higher percentage of people in the world can access . This results in a higher conversion, improves satisfaction and opens up your digital assets to a larger population.
Accessibility is a good product.
We Work End-to-End
Many firms offer “WCAG scanning” or “partial compliance packages.” We do not.
We focus on:
- Complete audits
- Clear remediation roadmaps
- Design + content + development fixes
- Verification testing
- Certification
- Monitoring and continued support
We work end-to-end until the experience is truly accessible, not just technically “passing.”
Offering multiple standards would dilute depth and so for that reason, we choose precision over variety.
Long-Term Thinking: WCAG 3.0 Ready
WCAG continues evolving.
2.1 → 2.2 → 3.0 in the coming years.
Organizations that adopt 2.2 AA today will be positioned to transition into WCAG 3.0 more smoothly because the underlying principles remain the same:
- Structural clarity
- Predictable navigation
- Meaningful semantics
- Inclusive interaction patterns
Our Team Is Fully In-House (No Outsourcing)
We don’t outsource accessibility work and that choice is intentional. Our team is full-time and in-house because accessibility requires:
- Consistent interpretation of WCAG
- Shared design and engineering language
- Reliable handoffs across audit → remediation → certification
- A trained and professional team
We want to show up every day with the best team and highest quality standards for our clients. By building our team in-house, we can:
- Recruit the best talent in accessibility, design, and front-end engineering
- Train our team deeply in web accessibility principles so everyone speaks the same language
- Certify every team member in accessibility standards and practices
- Maintain reliability and consistency across every engagement for our clients
- Build a culture of accountability and care
Quality of accessibility work is directly tied to the people doing it. So we invest in our team!
What This Means for Our Clients
When you work with Ally, you are choosing:
- A single clarity point
- A stable standard
- A repeatable accessibility process
- A long-term accessibility partner
We integrate accessibility into how your digital experience works and evolves.
In Simple Words
We offer WCAG 2.2 AA because:
- It's the legal baseline standard
- It protects users and organizations
- It improves usability for everyone
- It prevents costly rework later
- And because focus creates better outcomes
Our team approaches accessibility with care, clarity, and intention, not checklists.
